GST on Selling of space for advertisement in print media \u2013 Clarification regarding.
GST
Dated:- 23-8-2017
Query has been raised regarding GST applicable on selling of space for advertisement in print media.
\nSelling of space for advertisement in print media is leviable to GST @ 5%.If the advertisement agency works on principal to principal basis, that is, buys space from the newspaper and sells such space for advertisement to clients on its own account, that is, as a principal, it would be liable to pay GST @5% on the full amount charged by advertisement agency from the client.
\nOn the other hand, if the advertisement agency sells space for advertisement as an agent of the newspaper on commission basis, it would <\/p>\n
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Plain text (Extract) only<\/strong> = = = = = = = =<\/p>\n Rs 85\/- (after a trade discount of Rs. 15\/-), the advertisement agency = = = = = = = =<\/p>\n Plain text (Extract) only<\/strong> = = = = = = = =<\/p>\n","protected":false},"excerpt":{"rendered":" GST on Selling of space for advertisement in print media \u2013 Clarification regarding. GSTDated:- 23-8-2017Query has been raised regarding GST applicable on selling of space for advertisement in print media. Selling of space for advertisement in print media is leviable to GST @ 5%.If the advertisement agency works on principal to principal basis, that is, … Continue reading “GST on Selling of space for advertisement in print media \u2013 Clarification regarding.”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-7407","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/goodsandservicetax.in\/GST\/index.php?rest_route=\/wp\/v2\/posts\/7407","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/goodsandservicetax.in\/GST\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/goodsandservicetax.in\/GST\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/goodsandservicetax.in\/GST\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/goodsandservicetax.in\/GST\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7407"}],"version-history":[{"count":0,"href":"https:\/\/goodsandservicetax.in\/GST\/index.php?rest_route=\/wp\/v2\/posts\/7407\/revisions"}],"wp:attachment":[{"href":"https:\/\/goodsandservicetax.in\/GST\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7407"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/goodsandservicetax.in\/GST\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7407"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/goodsandservicetax.in\/GST\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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\nsells the same unit of space to client at Rs. 100\/-, newspaper would be liable to
\npay GST @5% on Rs. 85\/-[-Rs. 4.25\/-), and the advertisement agency would be
\nliable to pay GST on full value, that is, Rs. 100 (-Rs. 5\/-) and may utilise ITC of
\nRs. 4.25\/- for payment of the same.
\nDocument 2
\nIllustration: Advertisement agency sells unit of space to the client not on its own
\naccount but on account of newspaper for Rs. 100\/- and receives commission of
\nRs. 15\/- for such sale from the Newspaper. In such a case, advertisement agency
\nshall be liable to pay GST @18% on the sales commission of Rs. 15\/-(-Rs. 2.7\/-),
\nITC of which shall be available to newspaper for payment of<\/p>\n
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